Adam WarRock An Introduction

Adam WarRock is an indie musician that has been producing music online since 2010. WarRock is a former lawyer turned rap artist. Unlike the rap artist on the radio you'll hear a different kind of tune from WarRock. His songs are pop cultured influenced taking the things he loves and mixing them with a personal touch to create a unique blend of hip hop.



Adam is an example of the informed user and a participant of Remix culture. Taking a look at Adam's site his web presence spans all over the major social networking sites where he can keep in touch with fans and interact with them.

                                          (The name takes inspiration from Marvel Comic's character Adam Warlock)

How do you use social networking in relation to your work?
“I use it to not just promote my releases, but also to stay connected to fans. I think people want to support artists who have full personalities, who reveal a lot of themselves and make themselves accessible. I pretty much get on twitter and blab about politics, rap music, tv, whatever, and talk with strangers. It's a great way to just put a personal touch on my product"

 

WarRock is consistently putting out tracks some weeks there is a new song everyday while others times there may be a short term break before any new material is released. At this point though WarRock's catalog stretches quite far so those new to him have plenty to devour in that downtime. A good portion of WarRock's catalog is available for free (500+ songs) unlike the traditional music model.

  

(WarRock performs an a Hip-Hop sub-genre known as NerdCore)

Pictured above is MC Frontalot known by many as the Godfather of "NerdCore"

Once a year he hosts a donation drive where fans can support him by donating money. Donates as low as $1.00 net fans an exclusive mix tape album along with other goodies. Of course there are also WarRock's album releases which fans can also buy to support him. The past albums of his including last year's “The Middle of Nowhere” have topped Bandcamp.com's top sellers. 

                                                   (A 2013 Donation Drive Song  plus music video)
 



             Bandcamp.com is an indie music distribution site where many prominent indie artist reside.

What is your preferred method to distribute your content over the web and why?

I mainly use Bandcamp.com, which is kind of becoming the staple mainstay of indie artists. Not only is it incredibly easy to use, but it takes a much lower cut than iTunes/Amazon (which take cuts of about 30% from your profit margin). Plus, it allows me to collect emails and build mailing lists, automate free codes, and sell merch in the same location.”